"Reading is to the mind what exercise is to the body."-- Richard Steele
Reading to the mind is to the body what exercise is to the body. Richard Steele
100 winners will receive selected books
Children's freedom is restricted these days. At the very least, I want them to be free to explore in the world of their imagination. 🧭 🧙 🪄 ⛵ 🚀
The Children's Book Festival is a collaboration project born from the shared philosophy of the Asahi Shimbun and BoT.
BoT customers are invited to choose one of 10 recommended books provided by the Asahi Shimbun, which has conducted the "Children's Reading Support Campaign".
will give away one of the 10 recommended books from the "Children's Book Festival" to 100 lucky customers. Please choose one book together with your child!
March 24, 2022 until 23:59
1️⃣Please click on the Apply button to proceed to the application page.
Asahi Shimbun Digital member account is required. If you don't have one, you can register for free.
2️⃣ Please choose your favorite book from 10 types. A total of 100 winners will be drawn.
3️⃣️ We plan to ship in late March. Winners will be notified upon shipment.
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Please make sure that a parent or guardian registers for the program through the dedicated website.
The prize is open to Asahi Shimbun Digital members (you can register for free by clicking the application button).
・Winners will be announced upon delivery of the prizes.
・If you are registering for more than one child, please register for one child at a time.
For inquiries, please contact the Asahi Shimbun Marketing Strategy Division at marketing-pr@asahi.com.
Please mention "Asahi Shimbun x BoT Children's Book Festival 2022" for smooth guidance.
・The books will be shipped to the winners in late March 2022.
・The Children's Book Festival 2022 features recommended books selected by the Asahi Shimbun office. They are not designated or recommended books by schools.
・Please note that those who apply may receive useful information about books and education in the future.
・ We are unable to respond to bulk applications from groups. Please understand that we are unable to respond to bulk applications from groups.
Thank you very much for your participation in the "Children's Book Festival 2022," a collaborative project between The Asahi Shimbun Company and BoT.
The Asahi Shimbun and BoT will continue to contribute to the healthy growth of children. We hope that you will continue to be interested in our future activities.